Storytelling (training) Add to favorites

Get started with your own story in words and images. Storytelling is indispensable for successful content marketing. It makes your communication activities much more effective. You can distinguish yourself with a good story. A good story stays with you. But what is a good story? And which (online) media do you use for this? During the Storytelling training you will work with your own 'story' in words and images. You work with storylines, short texts and make impressions. You learn which story elements you need and which techniques there are for a complete, inspiring and powerful story for your own organization.

Result
Goal: You learn in one day: - What the importance of cross-media storytelling is for your brand, - Develop your own vision and concept with regard to storytelling, - Fit storytelling into the content strategy and communication approach, - Your 'story' to connect to the different phases of the customer journey, - How to use techniques, images and story elements to arrive at a good story, - Using the right (online) media (Instagram, Facebook, Snapchat, etc.) - Apply storytelling in practice and develop your own 'story'.

Target audience
Target audience: The training is intended for anyone who is involved (or wants to become involved) with storytelling and who wants to convey a powerful story about his or her organization.

Pre-requisites: There are no pre-requisites. It is assumed that you have some knowledge of content creation.

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