Let colleagues become your best recruiters and fill vacancies faster with better candidates through word-of-mouth recruitment. You know that referral recruitment works. Employees know their network, understand the culture, and recommend the right people. Yet, results lag behind. Your program is running sluggishly, inflow is dropping, or colleagues simply forget to participate.
That is a shame. Because word-of-mouth recruitment demonstrably yields the best candidates. Employees hired this way are more satisfied and stay longer. With the right approach, you can recruit at least 30% of your new colleagues through referrals.
In this training, you will discover how to achieve this. You will learn how to turn every employee into an ambassador, set up a smart reward structure, and keep your program permanently activated.
What is the result? After this training:
- Design a referral program that suits your organization
- Set up a reward scheme that motivates employees
- Launch or relaunch your program with immediately visible results
- Measure your participation and adjust where necessary
- Increase the quality of the recommendations you receive
- Apply proven strategies, based on the successes of other organizations.
Six weeks after the training, recruiter Frederike Boxman from healthcare organization ZGR had already put referral recruitment on the MT's agenda, and every manager was reflecting on their own role as an ambassador.
Training program content Referral recruitment strategy- Building a successful Employer Referral Programme
- Workshop and action plan for your organization
- Business case with usable benchmark figures
- Inspiration from the best referral recruitment campaigns
Rewarding: creative and goal-oriented- Setting up a functioning bonus scheme
- Out-of-the-box ideas for rewards
- Establishing and communicating the rules of the game
Develop, launch and activate- (Re)launch of your program
- Measuring and encouraging participation
- Improving the quality of recommendations
- Overview of online tools and systems
Trainers Jacco Valkenburg is a recruitment architect, author of 9 trade books including 'Recruitment 4.0', and has been training recruiters and HR professionals for 25 years. Daan Hamaker delivers more than 100 interactive training sessions annually and, as a presentation trainer, focuses on storytelling.
About RecruitmentTraining.pro Discover, improve, and innovate with training from industry experts that delivers results. Since 2007, we have helped more than 40,000 HR professionals and recruiters improve their skills. Participants rate our training courses an average of 9.2.
- Quality guaranteed: NRTO quality mark and exclusive professional books
- Customization options: All training courses are also available in-company, in English and Dutch.
- Best choice: Extensive range in recruitment and labor market communication
Would you prefer a different date or in-company? Would you like to book this training in-company, on a different date, or with an early bird discount? Please contact us.
Training provider in recruitment and labor market communication since 2007 · Training provider score 9.2 · NRTO quality mark · Own professional books